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Home / Articles / Functions / Organization

Why most customer loyalty programs are a crock

Jim Leis | November 9, 2011 · Leave a Comment
modern_test_theory_Crocker.jpg

First there was customer satisfaction. Then loyalty. And of course the whole CRM craze. Why not just settle down and think rationally? [...]

Filed in: Measurement - Keywords: customer loyalty, customer relationship, Metrics

Adaptation: largest amoeba lives at the bottom of the Mariana Trench

Jim Leis | November 1, 2011 · Leave a Comment
4 inch amoeba

A 4 inch single cell organism is not science fiction? [...]

Filed in: Innovation - Keywords: Adaptation, gradualism, Innovation, natural selection

The Crisis That Hit Physics 100 Years Ago and the Solvay Council

Jim Leis | October 29, 2011 · Leave a Comment
1911_Solvay_conference.jpg

“The more success the quantum theory has, the sillier it looks.” ~Albert Einstein 1912 [...]

Filed in: Innovation - Keywords: albert einstein, max planck, quantum theory, Solvay Council, Walther Nernst

11 things every entrepreneur should know about innovation

Jim Leis | October 28, 2011 · Leave a Comment
Innovation at work

Innovation is not necessarily revolutionary. But it is almost impossible to plan, and requires a supportive culture. [...]

Filed in: Innovation - Keywords: creative destruction, Innovation

Optimal organizational structure demands creating lifetime customers

Jim Leis | October 27, 2011 · Leave a Comment
Customers for life

Loyal customers do more than keep us profitable and provide invaluable feedback. They give us perspective and purpose. [...]

Filed in: Structure - Keywords: Belonging, Complexity, loyalty, Organizational structure

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About

Jim Leis has led teams in systems design, finance, and marketing in a combination of private equity, public and private firms. His passion and talent is optimizing profitability in both failing and successful firms. Read more »

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